Hardware Retailing

APR 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

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April 2017 | HARDWARE RETAILING 73 provide more opportunities for each organization to provide independents with the tools they need to be successful. BC: Just a few years back, the industry faced a real crisis with the recession and the downturn in the housing market. Coming out of that downturn, more and more companies serving this industry, from retailers to manufacturers, started thinking outside the box and looking for ways to do things smarter and better. In some ways, I think this alliance is a reflection of that. It's also our rallying cry at NRHA, if you will. We tell retailers that we are stronger when we work together. We encourage them to break down the walls of store affiliation and size of operation to come together and share resources with one another. Why wouldn't we practice what we preach? HR: What are some of the tangible benefits retailers can expect to see? BC: When you look at each organization, I think we both have our areas of expertise. NRHA has had a long experience in the publishing, education and training side of the equation, while PDRA has some really unique marketing concepts. So, I think retailers will immediately benefit from the sharing of resources in this area. Next, I think one of the biggest benefits will come from broadening interactions between our member retailers and theirs. LD: I certainly agree with Bob here, too. Across the board, we'll find opportunities to share resources in education, training and networking, and will be a benefit to both our member bases. HR: How are your organizations addressing issues that small business owners face today? LD: A lot of the same things we talked about earlier, like hiring, training and retaining quality employees, marketing and planning for succession are all areas where the PDRA and NRHA have individually developed programs to help retailers. Now we will be working even more closely together to bring tools to all of our retailers to tackle these challenges. BC: In addition to the tools we will develop and roll out together as part of this alliance, I don't think you can discount the importance of networking. I feel like we just opened up an entirely new resource to our members and PDRA members. Now we can focus on building opportunities for our members to connect with one another in order to share ideas and best practices. That may be the most valuable tool to emerge from this whole alliance. The Immediate Impact of the New Alliance • NRHA will begin publishing PDRA's monthly magazine, Paint & Decorating Retailer. Dan Simon will remain publisher of Paint & Decorating Retailer and will work with the NRHA team to produce the magazine. • With assistance from NRHA, PDRA will begin hosting two annual member roundtable events, where retailers can share best practices and insights. • NRHA and PDRA will jointly conduct two annual research projects to provide their retail members with even greater insights into the channel and consumer trends. • The associations will work to expand NRHA and PDRA member access to a broader range of educational and training materials. • The two associations will work together more closely to provide limited joint programming at the annual National Hardware Show ® and the PDRA Paint & Accessories Show in Las Vegas. • NRHA and PDRA will continue exploring ways to share association resources that could benefit both organizations' constituents. Association Leadership Bob Cutter bcutter@nrha.org www.nrha.org 800-772-4424 LeAnn Day leann@pdra.org www.pdra.org 800-737-0107

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