Hardware Retailing

MAY 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

Issue link: http://hardwareretailing.epubxp.com/i/815244

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Page 76 of 224

HARDWARE RETAILING | May 2017 70 Checkouts COMMUNITY RELATIONS Store Team Keeps On Rolling M arshall Hardware in Duluth, Minnesota, has kept a tradition alive for over 15 years. What started as an employee bowling team has seen some changes during that time, but one thing hasn't changed: Marshall Hardware still knows how to get its name out into the community while having a good time. The store has worked with several community organizations by contributing its name and some funds to various groups. One has been a bowling team that competes in a local league. Marshall Hardware serves as a sponsor for that team. "It started with a longtime customer who asked if we would be interested in helping out a bowling team. It's not a true ad campaign, but we like to get involved in groups on our end of town," store co-owner Steve Marshall says. Steve and co-owner and brother Scott Marshall have owned Marshall Hardware for 40 years. Their grandparents started the company in 1939, and it's been in the family ever since. The family is still involved with bowling—Steve was part of the original employee team, and his nephew bowls in another team in the same league. Other organizations that Marshall Hardware works with include an area Little League team as well as an annual golf tournament, where the store provides headgear with its logo for a sponsored team. "You never know when you can reach someone with your name," Steve Marshall says. "It can be at any time. Maybe they see your logo and it triggers a memory or an urge to finish a project. That's how we look at keeping our name in the community." Members of the Marshall Hardware bowling team in Duluth, Minnesota, pose before taking to the lanes. www.hero.ca Leading Technology at the Best Value Up to 80 oz/min. Max Dispense 15 minutes Pump Replacement Self - Service Model Small Footprint Full line of paint equipment PCP Technology A C C U R A C Y NEW MODELS I n response to users' demand and market trends for more efficient POS paint equipment, HERO Products Group has added the A300 Series Automatic Colorant Dispenser and the S2650 5G Automatic Platform Shaker Accuracy Repeatability Reliability TECHNICAL SUPPORT NETWORK THROUGHOUT NORTH AMERICA Enhanced, smoother, and robust new frame for improved performance and self-maintenance capabilities A300 Series S2650 5G Automatic Platform Shaker Reversible Door Quiet, Sturdy, Reliable Multi-size Capabilities Small Footprint MIXING TECHNOLOGY E L L I P T I C A L

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