Hardware Retailing

JUL 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

Issue link: http://hardwareretailing.epubxp.com/i/841186

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Page 18 of 96

NRHA News HARDWARE RETAILING | July 2017 14 NRHA Presents: Behind the Scenes With Dan Tratensek T he NRHA team is always on the hunt for the latest and greatest in hardware products to feature in Hardware Retailing's New Products. This section is a chance to showcase innovative and eye- catching items that can help boost your sales, engage your customers and set your store apart from the competition. Beyond the New Products section, Hardware Retailing publisher Dan Tratensek also hosts a series of videos that lets you see some of the featured products up close and personal. The latest batch of videos includes some warm-weather accessories, including a floating pool noodle cooler for your favorite summertime beverages, plastic wine glasses that won't tip over on the beach and a gardening cart that carries all your tools and doubles as a stool for long hours outside. Tratensek and the team recently filmed a series of videos at Sullivan Hardware & Garden in Indianapolis. Visit TheRedT.com/product-videos to see a library of videos and learn more about the hottest products to feature at your store. NRHA executive vice president and Hardware Retailing publisher Dan Tratensek (right) is semi-famous for his online video series, "Dan Tratensek Presents." In his videos, Tratensek introduces new products, and each video has its own entertaining theme. TWP® WS Series LOW VOC WATER CLEANUP All the benefits of TWP now available in a water based formula. For additional information visit our website www.usetwp.com or call 1-800-969-4811 TWP® is a registered trademark of AMTECO Inc. PROUDLY MADE IN THE U.S.A.

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