Hardware Retailing

AUG 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

Issue link: http://hardwareretailing.epubxp.com/i/852196

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Page 92 of 114

HARDWARE RETAILING | August 2017 86 Identify a Shelter Clearly mark disaster shelter areas. Make sure all employees know their location and are able to guide customers there if necessary. Store Supplies Have bottled water, nonperishable food, first-aid kits and a weather radio close at hand to keep you and your employees safe and with access to the latest news. Stay Informed Monitor severe weather in your area and keep tabs on any protests that could imperil your operation. Consider letting employees leave early to get home safely. Take Photos Taking photos of damage your store withstands can streamline your insurance claims and be a powerful way to keep your community updated via social media. Review Your Insurance Annual insurance audits are critical. Research replacement cost coverage, business interruption coverage and employee compensation to keep your finances in order following a disaster. Back Up Your Data Physical data backups in a second location can keep important documents safe from severe weather. Also, research cloud data storage options; they're inexpensive and easy to manage. Be Flexible Scout temporary locations to sell undamaged items and invest in mobile credit card readers to keep sales steady and retain your customer base after an emergency. Keep in Touch Whether you're informing your suppliers or telling customers about temporary locations, social media updates can engage customers and stimulate sales after an emergency. Emergency Checklist Consider these tips as your business establishes its disaster preparedness plan. For more information on safeguarding your operation and to download this checklist, visit TheRedT.com/disaster-checklist.

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