Hardware Retailing

DEC 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

Issue link: http://hardwareretailing.epubxp.com/i/904225

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Page 22 of 70

HARDWARE RETAILING | December 2017 18 18 HARDWARE RETAILING | December 2017 Trends Homeowners who are planning to remodel their master bathrooms are making a big deal out of shower upgrades. Master bathrooms are one of the top spaces homeowners remodel, according to research from online home improvement community Houzz. And showers are top priorities during those remodels, Houzz reports. Houzz surveyed more than 2,000 homeowners who finished, were currently working on or planned a master bathroom remodel within the past 12 months. When changing major features, about 80 percent of the respondents were updating their showers and more than half of them were enlarging their showers. Making Big Splashes With Shower Updates Applied to Retail Accessories for shower upgrades can be important products for your operation, even if your business doesn't stock or special order actual showers. Follow trends so you can talk to customers about what's stylish for shower improvements when they mention bathroom-remodeling projects. If the inventory your business stocks is limited, then create displays that show off trendy or unusual styles you can special order. Handheld sprayers, various types of overhead rain or wall-mounted showerheads and decorative drains are on trend, according to designers who spoke with Hardware Retailing for a recent article on plumbing trends. Visit TheRedT.com/bath-trends for more insight from the designers. Source: 2017 U.S. Houzz Bathroom Trends Study Cleaning Up With Shower Updates 81 percent of homeowners are upgrading showers when updating major features in master bathrooms. 42 percent are splurging on showers during master bath remodels. 55 percent are increasing the size of their showers. 27 percent remove a bathtub, typically to make space for a larger shower.

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