Hardware Retailing

MAY 2018

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

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May 2018 | HARDWARE RETAILING 71 71 May 2018 | HARDWARE RETAILING After the Storm S hrieking winds, pounding rain, choking smoke— these portents of disaster can haunt communities around the world. Whether it is landslides in the hills of California or the hurricane-ravaged Atlantic Coast, many areas of North America must be on constant alert for natural disasters that can leave communities desperate to rebuild their homes and retain their spirit and morale. Lumberyards and building materials retailers play a crucial role in this process. While rebuilding a business after a natural disaster hits can be a challenge unto itself, these retailers are some of the first looked to for support by communities hoping to begin the healing process after losing their possessions, property and possibly the lives of citizens. Adverse situations can alter how a business plans product selection, hiring practices and even buying strategies. Lessons learned during these situations can extend beyond areas prone to natural disasters as well, as businesses even far from the center of a storm can be affected by them through supply chain issues and increased need for certain products. Shell Lumber & Hardware's original storefront has been located in Miami since 1928, enduring season after season of South Florida's hurricanes. The business recently opened a second location in Key Largo, Florida. On the West Coast, Hayward Lumber has seven lumberyards across central California. The Santa Barbara, California, location was recently part of rebuilding efforts after forest fires and landslides closed down roads and demolished nearby homes. In the Midwest, Joplin, Missouri, is known for tornado damage and the struggle of rebuilding a community after a disaster. Herrman Lumber has been in Joplin since the 1960s and was a member of the business community when a multiple-vortex tornado struck the town in 2011. These three retailers have endured disasters of different kinds and have learned how best to prepare and adapt. LBM Retailers Learn From Rebuilding Communities By Chad Husted, chusted@nrha.org

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