Hardware Retailing

JUN 2018

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

Issue link: https://hardwareretailing.epubxp.com/i/985610

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Page 39 of 82

The annual Grabill Hardware Kids' Seed Planting Day brings in families of all ages, and the local garden club teaches children about the different types of seeds and how to care for them. the store's Facebook page. The business also relies on other groups in the community to spread the word. Schrock says about a week before the event, the local schools in the area distribute flyers to students and their families. During the event, Grabill Hardware provides children with flower or vegetable seeds and the soil and pots to plant with. As they plant, members of the local garden club teach the children about the seeds and how to care for their plants as they grow. When they have finished planting, the children take home their pots of seeds and care for them until the flowers or vegetables grow large enough to plant in an outdoor garden space or larger pot. The business also offers crafts, refreshments and an in-store game for children who are waiting to plant. Children can "Find Pugsly," a stuffed pug dog that appears in various spots throughout the store. When children find the dog, they can come to the front of the store and receive a treat. "Every year, the kids look forward to it," Schrock says. "They come back again, and then when they're older, they bring their younger brothers and sisters." While the event is called Kids' Seed Planting Day, the rest of the family and community members without children aren't forgotten during the annual event. The business offers promotions on garden items, and all shoppers receive a special sale flyer when they come into the store. FrogTape.com © ShurTech Brands, LLC 2018/74571 Stock The Product That Will Be Leaping Off Your Shelves! FrogTape ® is the only painting tape treated with PaintBlock ® Technology which delivers sharp paint lines the fi rst time, every time. Available in off shelf displays, make sure your store has FrogTape ® stocked so customers can experience the FrogTape ® difference!

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